BRAND MANAGER: RENOWNED ALCOHOL BRANDS Brand Manager - Marketing Cape Town - Western Cape Cheers to this superb opportunity for an experienced Brand Manager to work in-house on a fabulous portfolio at a leading alcohol brands company in Cape Town.
Working alongside the Portfolio Manager, you will be responsible for driving volume and value growth across the company's portfolio.
If you are a dynamic Brand Manager with some highly advantageous Alcohol brand experience, or a desire to be instrumental in Brand growth, we'd love to chat!
Apply today.
Responsibilities Ensures Brand volume and value growth in line with the Portfolio Plan Develop brand strategies that are aligned to the brand role in the portfolio and the context of the current environment & trends On time and in full execution of brand activity plans Develop and influence consumer-centric brand bibles that increase differentiation between brands, deliver against the brand role in the portfolio, and maximize business growth Understand key customers per channel, their needs and marketing platforms, and apply this to operational planning Full understanding of competitor activity in the market, and the ability to recommend shifts in activity plans to deliver against short- and long-term ambitions Manage relationships with creative partners at a project level in a manner that ensures successful & sustained partnerships Develop cross-functional relationships across the business to ensure key stakeholders are aligned behind Brand activity plans Management of brand budgets.
Requirements The successful candidate must have/be: Marketing Related Degree/Diploma Minimum 5 years experience in FMCG/Retail/Liquor environment Proven capability in designing and implementing brand communication and activations, with measurable results aligned to brand objectives Excellent organisation and communication skills (written, verbal, presentation) Strategic, creative, innovative thinker with strong operational capabilities Strong analytical capability, attention to detail, and numeracy Commercial acumen Good problem-solving ability Comfortable in negotiating needs of brand relative to those of customers, consumers, media, and events partners Results oriented Persuasiveness and tenacity to sell ideas Understanding of the retail environment and route to consumer pathways Excellent interpersonal skills, assertive and able to use initiative.
City: Cape Town Level of Expertise: Mid-Senior Remuneration: Negotiable Consultant: Kim Reference Number: #Kim1066 Apply for this Job #J-18808-Ljbffr
