BRAND MANAGER: RENOWNED ALCOHOL BRANDS
Brand Manager - Marketing
Cape Town - Western Cape
Cheers to this superb opportunity for an experienced Brand Manager to work in-house on a fabulous portfolio at a leading alcohol brands company in Cape Town.
Working alongside the Portfolio Manager, you will be responsible for driving volume and value growth across the company's portfolio.
If you are a dynamic Brand Manager with some highly advantageous Alcohol brand experience, or a desire to be instrumental in Brand growth, we'd love to chat! Apply today.
ResponsibilitiesEnsures Brand volume and value growth in line with the Portfolio PlanDevelop brand strategies that are aligned to the brand role in the portfolio and the context of the current environment & trendsOn time and in full execution of brand activity plansDevelop and influence consumer-centric brand bibles that increase differentiation between brands, deliver against the brand role in the portfolio, and maximize business growthUnderstand key customers per channel, their needs and marketing platforms, and apply this to operational planningFull understanding of competitor activity in the market, and the ability to recommend shifts in activity plans to deliver against short- and long-term ambitionsManage relationships with creative partners at a project level in a manner that ensures successful & sustained partnershipsDevelop cross-functional relationships across the business to ensure key stakeholders are aligned behind Brand activity plansManagement of brand budgets.RequirementsThe successful candidate must have/be:
Marketing Related Degree/DiplomaMinimum 5 years experience in FMCG/Retail/Liquor environmentProven capability in designing and implementing brand communication and activations, with measurable results aligned to brand objectivesExcellent organisation and communication skills (written, verbal, presentation)Strategic, creative, innovative thinker with strong operational capabilitiesStrong analytical capability, attention to detail, and numeracyCommercial acumenGood problem-solving abilityComfortable in negotiating needs of brand relative to those of customers, consumers, media, and events partnersResults orientedPersuasiveness and tenacity to sell ideasUnderstanding of the retail environment and route to consumer pathwaysExcellent interpersonal skills, assertive and able to use initiative.City: Cape Town
Level of Expertise: Mid-Senior
Remuneration: Negotiable
Consultant: Kim
Reference Number: #Kim1066
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