Brand Manager - Otc

Brand Manager - Otc
Company:

Ultra Personnel


Details of the offer

QUALIFICATION & EXPERIENCERelevant Post matric Marketing/Health Science qualificationMinimum of 5 - 6 years Brand Management experience in the pharmaceutical sector is requiredBrand Management experience in OTC portfolio is essential (this is not negotiable)Brand Management experience in Pain portfolio is an advantageApplicable industry knowledgeFinancial literacyProficiency in Excel, PowerPoint, Outlook and WordAbility to work on Qlikview models is advantageousOBJECTIVE: Drive sustainable, profitable growth of the product portfolios/ therapeutic categories with appropriate strategic direction, brand stewardship and commercial acumenMAIN DUTIESStrategic Decision makingMarket analysis and insightDevelop portfolio/brand strategy for sustainable business growth and profitabilitySuccessful implementation and monitor the roll out of the above with the required measurementsin place for successful outcomesAnticipate future trends in disease management and the market environmentCommercial capabilityAbility to set sales budgets and manageAbility to manage Advertising and Promotion budgets and ROI impactCompile and manage advertising budget and spendAbility to manage the cross functional networks and channel resources for the portfolio to driveprofitable growth with the required and shared accountability to achieve business targetsAbility to interpret and implement insights drawn from a variety of internal and external datasources as result of the required interactionsForecasting accuracy and stock management which entails minimizing write-off costs and returns, monitoring and managing wholesalers stock holding and backordersMaintaining portfolio profitability through pricing strategies, profit margins and batch MOQs- Accurately assess market potential by preparing product P&Ls to successfully implement newproduct launchesEvaluate Congress attendance and participation to maximize ROIInnovative way of thinking to secure a competitive advantageSolution orientatedProvide creative direction for brand/ portfolios strategies and manage Agency outcomesPipeline management to secure future portfolio assetsSense of urgency in resolution of customer queriesQuality assessments of portfolio/ brand strategy implementation through in field visitsPEOPLE DEVELOPMENTManage and guide Junior Brand Manager (JBM)Develop and Upskill JBM to a brand manager levelCoach, Direct on all duties performed by JBMDevelop a performance matrix to assess the progress of JBM


Job Function:

Requirements

Brand Manager - Otc
Company:

Ultra Personnel


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