Brand Manager | Marketing | Brand & AdvertisingJob Summary
Allan Gray is Africa's largest privately-owned investment management company managing more than R500bn of assets. We are focused on generating long-term wealth for our clients who include individuals, retirement funds, insurers, trusts, companies, and foundations. They invest through our focused range of unit trusts, retirement products and life insurance investment pools or in segregated portfolios across both the institutional and retail business. Our headquarters are in Cape Town, with additional offices across South Africa, as well as in Windhoek, Namibia and Gaborone, Botswana.
Purpose of the role
Based in our Cape Town offices (V&A Waterfront), the purpose of this role is to provide support to the Brand marketing manager in the execution of brand-related projects including media and advertising management, across both the retail and institutional businesses.
Job Responsibilities Ability to manage assigned brand-related projects in the absence of the Brand marketing manager.Work closely with third-party advertising and fulfilment agencies on assigned brand projects.Provide advertising agency with strategic direction on proposed creative.Guide the creative development process to completion on assigned projects.Ensure full understanding of target audience needs.Execute all projects in line with the corporate identity.Compile creative and media briefs.Provide input to media strategy and planning, campaign budget management.Understanding of various research methodologies, ability to interpret research results and formulation of clear action plans in response to research insights.Manage assigned branded collateral.Work closely with the below stakeholders by providing marketing expertise across identified projects:Digital marketing team in the day-to-day execution of brand projects to optimise user journeys across the relevant sections of the website and to ensure the corporate site is aligned to the corporate CI.Content team as part of the execution of brand-related projects.Retail Events and Distribution teams to execute client-related projects and events.Institutional Clients team to execute client-related projects and events.Qualification And Experience Bachelor's degree or Postgraduate Diploma in Commerce, Marketing.Please include your Matric certificate and University transcripts in your application.Minimum of five years' relevant experience in brand, media, and advertising.Proven track record of brand, media, and advertising management.Demonstrable technical marketing skills and company product knowledge (preferable, not mandatory).Leadership requirement Behave in accordance with company culture.Show integrity and ethical awareness.Ensure effective peer working relationships.Competencies Ability to adapt quickly to new situations and requirements.Ability to work with multiple stakeholders.Independent working approach.Measured and considered in approach to challenges.Ability to think strategically.Comfortable collaborating with others.Ability to work under pressure and to deliver according to tight deadlines.Location
Cape Town
Closing Date
15 August 2024
Seniority levelNot Applicable
Employment typeFull-time
Job functionSales and Marketing
IndustriesFinancial Services, Banking, and Investment Management
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