Develop and execute branding strategies that are well-seasoned and tailored to perfection
Ensure consistency across all channels, blending creativity and strategy into a deliciously cohesive message
Work closely with teams to plate up campaigns that leave a lasting impression
Analyze market trends and serve up innovative ideas that keep us ahead of the competition
Skills and Experience:
Minimum 6 - 8 years of relevant brand management experience, preferably in a food/hospitality environment
Degree or diploma in Marketing or Advertising
Functional skills:
Line management
Project management
Time management
Budget management
Commercial minded
Attention to detail
Brief writing and ability to evaluate concepts, copy, and design
Strong oral and written communication
Campaign Execution:
Collaborate with operations teams to ensure the successful rollout of brand campaigns and promotions, maintaining high standards across all locations
Coordinate with print production partners to manage the production and distribution of marketing materials to stores
Launches:
Develop and manage detailed project plans for seasonal campaign rollouts, involving multiple departments
Prepare budgets for campaigns and obtain cost estimates from suppliers
Work with external vendors to ensure on-time delivery of materials for seasonal launches
Oversee the development of templates for menus, POS materials, and other assets
Maintain accurate printing lists and liaise with store teams to ensure all materials are correct and delivered promptly
Ensure design and print deadlines are met, coordinating the packing and distribution of materials
Create and distribute launch guides, ensuring teams implement materials effectively
Conduct post-launch reviews to identify areas for improvement
Promotions and Campaigns:
Create project plans for promotional rollouts, ensuring all steps are accounted for
Set up budgets and manage vendor relationships to meet campaign objectives
Coordinate the development, distribution, and implementation of campaign materials
Local Store Marketing:
Partners with franchisees and relevant team members to develop and implement localized marketing strategies tailored to specific needs.
Inventory:
Manage orders for marketing stock, including ad hoc requests and full campaign requirements
Package and dispatch materials to stores, ensuring accuracy
Conduct stock takes and manage inventory records
Invoice stores for marketing materials as required
Finance and Administration:
Provide administrative support for marketing projects and ensure accurate reporting on stock, budgets, and ad hoc initiatives
Handle financial processes, including raising purchase orders, securing approvals, and tracking supplier payments
Set up vendor profiles and liaise with finance teams to ensure smooth operations
Monitor and report on marketing budgets, ensuring expenses align with plans
Team Support:
Assist the marketing team with general administrative tasks
Manage team requests for supplies and other requirements
Personal attributes:
A confident individual with a friendly personality, drive, energy, and enthusiasm together with a strong personal commitment to the delivery of high standards in a timely, efficient, and friendly manner who works in alignment with the company policies and procedures. An individual that possesses great problem-solving skills & an ability to work with little to no supervision.
Although you may not meet all the requirements needed, please still consider sending through your CV as we have many roles available and could possibly find another great opportunity for you!!
Contact JESSE WILLIAMS on