Joya Brands is looking for a Brand Manager to join their team!!!Position/Title: Brand Manager Reports Too: Marketing ManagerFunction: MarketingLocation Atlantis, approx. 50 km outside of CT centerNumber of Reports 0Overall Responsibility:To profitably deliver the brand plan, which will include, but not be limited to market research and insights generation, delivering the brand communication plan, new product launches and other brand management functions (act as the custodian of the brand)Main responsibilities of Focus Area:Focus Area 1: Deliver annual brand plans in line with business ans portfolio strategyDeliver the Annual Brand Plan Aiding the Business & Brand ObjectivesDevelop and Manage the Brand Campaign Calendar Brief, Strategize and Execute Through The Line Campaigns AnnuallyCreate Post Campaign Reviews to Assess the Impact and Success of Marketing ActivitiesUse Brand Health Insights to Improve on Brand StrategyManage Product Packaging Artwork and DesignNew Projects and Iniatives Measured on Scope, Time and BudgetFocus Area 2: Data Management and InsightsOngoing Review of Brand and Market TrendsMonthly Review and Delivery of Brand Market PerformanceConduct Bi-Annual Consumer and Market ResearchDrive Research and Insights on Brands HealthDigital Marketing Reporting Focus Area 3: Execution of TTL & BTL CampaignsConduct a post-campaign quantitative and qualitative analysis to understand effectiveness and areas for improvementTracking of campaigns & content calendarDrive implementation of BTL elements in line with campaign objectivesLiaise with external activation agencies to train promoters, manage day to day schedules and provide insights into effectivess Focus Area 4: Deliver projects within agreed timeframes and inline with Category innovations plan.Work Closely with Procurement Manager and Identify and Manage Value Engineering InitiativesCo-ordinate and Manage Packaging DevelopmentCreate, Manage and Adhere to Processes, Standard Operating Procedures and TimelinesEnsure All Departments are Aligned Through Scheduled Meetings and Project PlansFocus Area 5: Stakeholder ManagementProviding Sales Support To National Sales TeamBrief and Manage Creative and Media AgenciesCustomer Reviews and Complaints ManagementOn Time and Accurate Payment of SuppliersManage and Communicate our Brand Personality and Values Internally Focus Area 6: Brand CommunicationCommunicate the Right Product to the Right Audience in The Right ContextManage Social Media Content and PlanEnsure Compliance with Brand Standards Across All Media PlatformsUpdating of visual asset bankVisual office management including boardroom & internal campaign communicationRequirements of the RoleQualification: Degree in Marketing or Business ManagementExperience: 3-5 Years Marketing/Brand Management experience in FMCG environmentComputer Skills (MS Office)Business AcumenFinancial/Budget ManagementSkills/Competencies RequiredProblem SolvingCommunication (Verbal and Written)Presentation SkillsProject ManagementInterpersonal and relationship buildingTeamworkInnovative and CreativeAction and Results OrientedAbility to think strategically and implement practicallyPlease note if you do no receive a response to your application within 3 weeks please do consider you application unsuccessful.
