Automations Team Lead

Job Summary
The Automations Team Lead plays a crucial role analysing and implementing effective automations within the business that services the needs of communicating with customers. This includes implementing and reviewing all elements to ensure they are in working order and looking for ways to improve processes and performance. Reporting to the business intelligence manager, the automations team lead will be responsible for leading a team of implementation specialists in effectively and efficiently executing on the automation strategy.
Duties and Responsibilities: Working closely with the individuals in the team, ensuring effective delivery of their workload.Develop effective and efficient automations for segment journeys.Work with the team to help define and drive business priorities based on business value.Guide the team to be effective in delivery of their KPAs and the department's goals.Identify potential process improvements and areas for the team to get involved.Manage the day-to-day team administration (Holidays / Sick etc.).Work closely with the manager to drive efficiencies, understanding, and usage across the business.Drive larger team projects with internal and external stakeholders.Manage existing day-to-day reporting.Prepare reports and presentations.Analyse customer behaviour, market trends, and demographics.Conduct research on consumer and market trends, target demographics, and competing brands.Work with the marketing team to inform and develop marketing strategies.Monitor the efficacy of marketing trends through analytical tools and software.Skills and Qualifications: Ideally one year's management experience, looking after a team.Ability to build strong relationships with both the existing team and wider stakeholders.Bachelor's degree advantageous.SQL Experience.Strong analytical skills with the ability to collect, organise, analyse and disseminate significant amounts of information with attention to detail and accuracy.Previous marketing or CRM experience.
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