Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world.
They understand Red Bull's target group and are responsible for driving the brand image and product understanding on their campus and in their region.
The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the Red Bull brand on a student level (at their campus).
This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers.
Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.
RESPONSIBILITIESAreas that play to your strengthsAll the responsibilities we'll trust you with:Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.Create a strong network, establishing and maintaining relationships with key local individuals.Drive the brand engagement on your Social Media handles via authentic content.Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.Ensure perfect execution of defined store standards.Deliver executional excellence and show love for the details in all areas of your role.Share ideas and collaborate with the team through regular face-to-face and online interaction.Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.Contribute to develop the media business by providing local insights, trends and overall opportunities.Excellent communication skillsCharismatic, energetic, positive and outgoing personalityHighly approachable and social with the ability to relate to different people in many occasionsImmersed in student life with thorough understanding of the university, city & region, incl.
behind-the-scenes activities & hot-spotsEncompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiativeAbility to manage part-time work & studies and ideally available to work some evenings and weekendsAn affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and salesConnected with a variety of influential groups and individuals on campusPassionate about the Red Bull brand and productDriver's License preferredEvent/project management skills and affinity to work 'behind the scenes'Great team playerAvailable to flexibly work part-time, including evenings and weekendsTravel 80-90%THE TEAMRed Bull Student Marketeer: Give wings to your career!As a Student Marketeer, your job is to create and execute smart sales & marketing plans to build the Red Bull brand within the student community and beyond.Red Bull Student Marketeer 2024 - JohannesburgRed BullGiving wiiings to people and ideas since 1987In the 1980s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink.
This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
What drives usChasing our potentialSince the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:MeaningFind your meaning and use your strengths to achieve it!The bigger reason why you work.
To contribute and add value to something or someone.Freedom & ResponsibilityTake real responsibility for yourself and your work.To have the freedom to work on something the way you want to.MasteryLove life, love work, love to challenge yourself!Turn your talents into strengths to become excellent at what you do.