Insights Analyst

My client, a leading company in the FMCG and QSR industry, is seeking an Insights Analyst to leverage transactional data for strategic decisions in marketing, procurement, and new business development. If you're a problem solver with strong analytical skills and a deep understanding of consumer behaviour in the QSR sector, I want to hear from you!
Key Responsibilities:
Collaborate with teams to define analytics needs and deliver data-driven solutions
Analyse data to uncover trends and inform business strategies
Create and maintain reports and dashboards on campaign performance
Provide insights to enhance customer experiences and drive loyalty
Stay updated on industry trends and best practices

Requirements:
Degree/Diploma in Business Marketing, Statistics, Economics, or a related field
5-10 years of experience in FMCG or QSR
Proficiency in statistical analysis, predictive modeling, and BI tools

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